No matter what stage of your business you find yourself in, swamped with work and growing a team of subcontractors -- or just starting to build your client base, “going to market” is a big task. Like having a healthy body and working out every day or so, having a healthy business demands that we exercise our marketing skills on a consistent, ongoing basis.
Finding great and inexpensive ways to market can be much easier than we think (or fear). It is not a road through the jungle that we have to clear ourselves.
Committing just a few hours to read a great marketing book, such as Guerrilla Marketing for the Home-Based Business (by our favorite team, Jay Conrad Levinson and Seth Godin) and flagging your favorite ideas as you go can be a tremendous and affordable boost to any business. Spend another hour afterward to customize your own fresh marketing strategy (whether or not you currently have one) could be invaluable to your successful future.
The Virtual Nation’s bookstore carefully chooses the resources and authors we recommend to our community. Our own team consists of many Virtual Professionals who join to advocate for our industry and support those who take the courageous and smart leap into building their own futures. Visit the bookstore often to see what’s new, not only in marketing strategies and business techniques, but also to discover new skills, softwares and solutions!
Finally, we are always happy to answer your questions or point you in the right direction. Be sure to check out our website (www.thevirtualnation.com), check out and sign up for our ezine (The Virtual Vision), and join our community. Be part of today’s growing virtual success story.
With Gratitude,
Michelle Ulrich, Chief Villager and President
